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Strategy versus execution is a false choice
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No one can predict future events, but surprises don’t need to paralyze us either. The key is working on agility - having a clear purpose, building strong capabilities and being courageous.
Christopher O.H. Williams is a strategic leader with over 20 years of experience in transformations and turnarounds, consumer brand development, market expansion and marketplace creation. He has held significant executive leadership positions in Strategy, Innovation, and Go-to-Market, and been at the forefront of major enterprise change initiatives within the world’s most influential lifestyle, sports, and retail companies, including Nike, adidas, VF Corporation and Gap.